While I LOVE the power of technology to make change, the technical stuff is maddening! One of the reasons I started this blog was to force myself to learn Google Analytics and a tiny little bit of Html code. Today, I'm trying to redirect my blogspot URL to the permanent home for this blog. And while the techies out there will laugh, it's taking me more than an hour to do this...
Technology IS frustrating unless you are hardwired in a very specific way. And I think for women in particular, it's something we struggle with. The good news is that all of these new tools out there are making it much easier and cheaper to master this landscape.
Carol Fennelly, Executive Director, Hope House, DC and self-proclaimed technophobe is a great example of a brilliant woman who is taking on technology. Carol's goal was to get out the word about the great work they are doing at Hope House, DC. Thanks to relatively inexpensive e-mail marketing tools, like Constant Contact, she is now regularly communicating with her supporters and gaining new supporters too.
Carol, thanks for encouraging us all to "just dive in!"