I had the privilege of speaking yesterday (twice!) to a group of nonprofit leaders at the 7th Annual Hampton Roads Institute for Nonprofit Leadership Conference on the topic of - you guessed it - ONLINE MARKETING!
Here is the presentation. Main points I made:
- Strategy must come before tactics or tools!
- The Internet is the most powerful distribution vehicle in the history of mankind! (Don't you LOVE hyperbole?)
- The Internet has empowered all of us to find our voices, join and lead conversations, and become part of the collective discourse.
Don't get left out!