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Marketing for Nonprofits

New Voices for a New World

Saturday, September 6, 2008

Great Marketing Books/Whitepapers!

The Art of the Start by Guy Kawasaki

Beyond Buzz: The Next Generation of Word-of-Mouth Marketing by Lois Kelly

Corporate Blogging Book by Debbie Weil

Flipping the Funnel by Seth Godin

Free Prize Inside by Seth Godin

Groundswell by Charlene Li and Josh Bernoff

Here Comes Everybody: The Power of Organizing Without Organizations by Clay Shirky

Meatball Sundae by Seth Godin

Media Rules! by Brian Reich and Dan Solomon

Momentum: Igniting Change in the Connected Age by Alison Fine

Power to the Edges: Trends and Opportunities in Online Civic Engagement by the Evolve Foundation

Robin Hood Marketing Stealing Corporate Savvy to Sell Just Causes by Katya Andresen
The Art of the Start by Guy Kawasaki

The Cluetrain Manifesto, by Locke, Levine, Searles and Weinberger

The Mercifully Brief Real World Guide to Raising Thousands (if Not Tens of Thousands) of Dollars with Email by Madeline Stanionis

The New Influencers by Paul Gillin

The Revolution Will Not Be Televised: Democracy, The Internet, and the Overthrow of Everything by Joe Trippi

The Weblog Handbook by Rebecca Blood

We the Media by Dan Gillmor

1 comment:

Peter said...

Thanks for the great links. It's amazing how much noprofit marketing info is truly out there if you dig a little deeper.

September 8, 2008 at 10:27 AM

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