Source: Pew Internet and American Life Project
I'm giving a intra-organizational presentation tomorrow on social media and one of the questions I'm going to ask is this.
"What do you do online?"
People are still incredulous when I suggest that they start using the Internet to do more than post a static website because they have a hard time identifying with THOSE PEOPLE who "live online." Funny thing is when asked to take a personal inventory of how they use the Internet to navigate life, it's often easier to see how vital the Internet has become. For example, most of us bank, shop, research products, share photos and (date?) online, etc. :)
Don't believe me? Check out the Pew Internet & American Life Project. (See above for a sample of their great reports.) And take your own personal inventory. What do you do online?