Tuesday, December 22, 2009

New FREE e-Book for U

This photo is by David Reece.

Seth Godin has a new, FREE e-book out called What Matters Now.  It's a compilation of big thoughts by big thinkers.  It's inspiring.  You can download it here. 

I resonate with the excerpt below, called Change, by Chip and Dan Heath, co-authors of Made to Stick. 
"A troubled teenager named Bobby was sent to see his high-school counselor, John Murphy. Bobby had been in trouble so many times that he was in danger of being shipped off to a special facility for kids with behavioral problems. Most counselors would have discussed Bobby’s problems with him, but Murphy didn’t.

MURPHY: Bobby, are there classes where you don’t get in trouble?
BOBBY: I don’t get in trouble much in Ms. Smith’s class.
MURPHY: What’s different about Ms. Smith’s class?

Soon Murphy had some concrete answers:

1. Ms. Smith greeted him at the door.
2. She checked to make sure he understood his assignments.
3. She gave him easier work to complete. (His other teachers did none of the three.)

Now Murphy had a roadmap for change. He advised Bobby’s other teachers to try these three techniques. And suddenly, Bobby started behaving better.

We’re wired to focus on what’s not working. But Murphy asked, “What IS working, today, and how can we do more of it?”

You’re probably trying to change things at home or at work. Stop agonizing about what’s not working. Instead, ask yourself, “What’s working well, right now, and how can I do more of it?”
I don't know about you but I'm a perfectionist (this is a bad thing). I'm obsessed with making my life and the lives of others just a little bit better, faster. This often leads to feelings of guilt (since I'm not perfect) and depression (when I fail). What a crappy way to live. Why not then shift my paradigm (and yours)? Why not focus on what is working and do more of that in 2010. Revolutionary.


P.S. I found out about What Matters Now by reading Katya Andresen's Nonprofit Marketing Blog.


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