If you're in DC on Thursday, please stop by the 2011 Bridge to Integrated Marketing and Fundraising Conference. Miss Manners won't really be there but Katya Andresen, Sarah Durham and I will. And, we'll make her proud!
Here's a sneak peak at our session on Online Communication Etiquette.
- Katya will share new research which shows that customer service should be one of your chief concerns if you want to keep your donors happy.
- I'll be talking about the 6 Social Norms that fuel all online communication, including RECIPROCITY and RESPONSIVENESS.
- Sarah will "bring us home" with some tactical reminders of what TO DO and what NOT TO DO in online communications.
Gaylord Convention Center
Thursday, July 21, 2011
2:00 - 3:15pm